Janice uses insight and creativity to define strategies that shape audiences perceptions and cultivate culture. She works in collaboration with clients and creative teams from brief to creation. Having worked with leading design agencies, for clients such as adidas, Basketball England, P&G, Barclays, Marks & Spencer and many more.

Her approach combines brand strategy with retail experience design. Spanning a diverse range of sectors and cultural contexts, she’s delivered global projects across Europe, the Middle East and Asia. Janice identifies opportunities and defines strategies that create compelling experiences.